Leicester's No. 1 Small Business Growth & Networking Event
13th Oct 2020, King Power Stadium (LCFC), 9:30am - 3pm
9:50 - Sandra Pollock
How to Grow Your Business with Integrity – 7 Tips
Integrity in business – is there such a thing? Some think it’s for wimps and true success means winning every engagement at all costs.
There was a time when this was true, but the playing field has changed.
Customer expectations and awareness have shone a greater light onto how even small businesses are run.
Sandra will share some of the main areas that hold business owners back from moving to the next level of success, and how to overcome these issues.
You’ll learn how changes in customer expectations and awareness is changing the business world and how you can avoid being left behind.
Sandra Pollock is a multi-award-winning Director with over three decades of experience in leadership, management, people development and organisational change. She is the founder of Open Mind Coaching, Inspiring You CIC, and the East Midlands Women’s Awards. In addition, she is also an author, Radio and TV Presenter.
In her main business, Open Mind Coaching, Sandra works with CEOs, MDs and other senior management teams of SME’s and larger organisations to help them develop effective use of their people and their own management skills to grow their business and improve profits.
12:50 - Chris London
Facebook Marketing: Zero to over £100k
I’m a firm believer that every business product or service can be sold through effective Facebook marketing. Whatever size your business is, a Facebook presence is essential. With over 2.2 billion monthly active users you would be mad to not be making the most of this platform.
In my seminar I’ll tell you some of the key strategies I used in my business as it went from zero to over £100k, selling a single product, using Facebook marketing alone.
How often should you post? What time of day is best to post to maximise engagement and reach? I’ll give you some quick wins that you can take away and put into practice today to ensure your business thrives in the social media spotlight.
Organic FB marketing or paid for ads? Which one works for you? How about I give you some tips for both. Including the strategies, tips and tricks I used to scale one of my businesses to over £120k in less than 2 years.
Chris London is a social media coach to small businesses. Having grown multiple businesses through social media marketing over the years Chris took a slight change of plan when he created an online product and sold it solely through Facebook. 2 years later the product has gone from zero to over £120k in sales and continues to grow each month bringing in a 5-figure monthly turnover from Facebook Ads alone. In the past year Chris has turned his attention to helping other businesses including IFA’s, artists, mindset coaches, and driving schools etc to grow their business’s online, through workshops and 121 coaching
10:50 - Karl Craig-West
How to Write an Online-Marketing Plan that actually WORKS!
With so many marketing options open to you it can be difficult to decide on what to do to get the most out of your time and money.
You see, far too many people spend time and money on badly targeted and poorly structured online marketing activities and then wonder why it just doesn’t get the results they’d expected.
Even worse is that large numbers of people are simply doing the wrong things to the wrong audiences using the wrong channels.
In Karl’s talk you’ll discover the key things that get results online these days.
And the best bit is that most of these things will cost you nearly nothing (if they’re not already free).
You’ll learn how to create your own online-marketing plan that is geared to towards getting results.
This plan is based on nearly a decade’s worth of work in the web design and online marketing industry and has worked for hundreds of small businesses who take it on.
Karl Craig-West is the award-winning owner of Buzz Website Design and works tirelessly to dispel the myths (and hype) around website design, SEO and online marketing. He has spoken to thousands of business owners through his seminars, workshops and YouTube channel.
1:50 - Marc Ford
10 Things Your Customers Hate About You…
Based on the ‘cult’ movie. ‘10 Things I Hate About You’, Marc Ford MBA, Your Best Kept Business Secret, will take you through the 10 things that your customers or clients hate about you, and show you exactly what and how much you are leaving on the table every single working day.
This maybe painful to hear.
But he’s straight talking and has found that most business coaching doesn’t really help businesses because they are quite simply looking in the wrong place.
So here Marc is going to show you that if you look in the right place, embrace what your customers want, and use your mouth and ears in the right ratio, you’ll start to grow your business rapidly.
Straight talking, fun and energetic…get ready to blow up your competitors…(figuratively speaking)!
Marc Ford MBA, The Best Kept Business Secret, is a business coach, author and speaker who specialises in helping businesses reposition themselves so that they become the #1 choice of their ideal customers and clients. He is trusted by BBC Radio 5 Live, BBC Local Radio, the BBC News Channel and Channel 4 on all things small business. He has worked with many small businesses who have been transformed in a matter of months as well as businesses such as Hitachi and Mercedes Benz. Oh…and he’s like a ball of energy…so it won’t be a death by PowerPoint presentation either!
11:50 - Rachel Hargrave
The Most Fun You Can Have Whilst Doubling Your Turnover!
Rachel Hargrave, The Awards People’s founder and chief award writer, will guide you through the awesome opportunities that entering (and being a finalist… let alone winning…) prestigious business awards will give both you and your business.
From doubling turnover to increasing staff engagement and retention; through to being awarded an industry thought leadership position, to tripling your sales enquiries in under three months – Rach will share with you case studies and testimonials from her very own clients who have each experienced all this and much, much more. Additionally Rach will show you, step-by-step, how you can achieve the same if not better results… and the absolute best of it is that it’s all trackable!
Sounds too good to be true? Well it really isn’t and Rach will show you how during this fast paced and dynamic seminar which will give attendees the opportunity to ask lots of questions and pick Rach’s brain.
Why shouldn’t you have fun whilst growing your business, your reputation and your profile all at the same time? With a clear award strategy you can and Rach will show you how.
Bring a large piece of notepaper! There’s going to be an awful lot shared here for you to take down and consider. It’s time for you to #TapIntoSuccess.
Rachel is the founder of The Awards People that helps businesses enter and win business awards. Her high success rate for clients has lead to an enviable reputation for results in her market.
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Why come to Leicester Business Expo?
Invaluable networking opportunities and business development contacts delivering new sales, new relationships and new contracts.
Business growth ideas
Access to information, ideas and inspiration to help you grow your business and improve your bottom line.
Business growth seminars
Be inspired by phenomenal speakers who tell it as it is.
Connect with, and learn from, industry experts with advice that’s both relevant and valuable – no time wasting.
Explore new products, new ideas and new technology to fuel the growth of your company.
Meet new suppliers
With over 100 exhibitors you’ll be able to meet a variety of different suppliers for all of your business needs.
Register to attend
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